SAP Community Network Top View Social Media Series on Prezi

SAP Community Network (SCN) is a robust 2 million member community of professionals in IT and business roles from more than 200 countries and territories. Companies, individuals, and universities come together to share knowledge and ideas, connect with experts and opinion leaders, and collaborate on innovative solutions with other customers, partners, employees and other thought leaders from around the world.

In March 2010, the Aspen Institute stated that “SAP Community Network (SCN) … may be the most extensive use to date of social media by a corporation.” (Link to free report). SCN and SAP EcoHub have also been referenced as market-leading examples by analysts and influencers including Charlene Li of Altimeter Group in her new book, “Open Leadership,” and authors John Hagel III, John Seeley Brown, and Lang Davidson in their new book, “The Power of Pull.”

Mark Yolton and Marco ten Vaanholt will share their story of building this vibrant community and lessons learned along the way. Discover the history of SCN, the breadth and depth of its capabilities, and the business results SAP has seen. They’ll cover the evolution of SCN from a developer support community to an active, collaborative environment providing rich market insight and enabling innovation. Whether you’re just getting started in social media, an expert implementer, or somewhere in between, you can leverage SAP’s experience to enhance your own programs.